Brazilian Free Hands (also known as Freehands) is a hair coloring technique developed by Simone Petinatti in the early 2000s.
Long before the rise of social media, the technique was already recognized within the professional beauty and fashion industry, particularly in São Paulo, Brazil — one of the most influential fashion markets in the country.
Over the years, Simone Petinatti has worked with top models, major fashion events, and leading industry professionals, establishing Brazilian Free Hands (Freehands) as a distinctive and original method of hair coloring performed exclusively by hand.
The following records document the origin, authorship, and official recognition of Brazilian Free Hands (Freehands), including international registration and validation from established institutions in the fashion industry.


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